São Paulo, SP: Instituto Moreira Salles, 2005. b/w and color plates, ports., facs., cat., bio/chron., color pict. wrps. The exhibit gathered for the first time 58 billboard drafts by pioneer of Brazilian advertising art, Fulvio Pennacchi (B. Italy 1905, immigrated to Brazil in 1929 - d. 1992). Features his gouaches.....
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